Incentive Concepts LIVE Tours Headquarters to ‘Explore, Learn, Incentivize’

Special guests from Costa and Body-Solid dive into premium rewards

As summer winds down and business ramps up, now is the perfect time to revisit incentives and rewards to motivate employees. Recognizing your team’s efforts can boost their productivity, drive strong companywide results, and help you finish the year on a high note.

In the August 11 episode of Incentive Concepts LIVE, “Explore, Learn, Incentivize”, we helped viewers flesh out their gifting plans by examining the power of corporate gift solutions from multiple angles. Along with a few special guests, Incentive Concepts Director of Marketing Andy Hudson highlighted premium rewards across categories, shared strategic advice, and even gave away incentives for a couple lucky viewers.

See the episode’s top moments in our latest highlight reel and get inspired to reward your team in thoughtful, exciting ways.

Corporate gift solutions to EXPLORE across categories

Live from Incentive Concepts’ St. Louis headquarters, Andy was first joined by Southeast Territory Sales Manager Mark Brickler for a comprehensive exploration of corporate gift solutions featuring premium merchandise. Mark started in the “For the Home” showroom, calling attention to selections from Corkcicle, many of which can be decorated, including the featured 16 oz. Mug. He also called out products from Kärcher, AR Blue Clean, Cangshan, Nordic Ware, and Made In, one of the newest cookware brands in the Incentive Concepts catalog. Mark also highlighted outdoor-themed incentives from Makita, W Unlimited, Mr. Bar-B-Q, and Broil King.

Corkcicle 16oz Mug - Gloss White

Next, Mark led everyone to the “Sound & Style” showroom. Bose earbuds, headphones, and Bluetooth® speakers anchored the space. Additionally, Mark highlighted several high-quality cases and bags from Briggs & Riley, colorful pieces from Ricardo Beverly Hills, playful bags and accessories from kate spade new york, and lastly – but most certainly not least – sleek sunglasses from Costa (more on those below).

And for the third and final part of the tour, Mark stopped into the “Fitness, Wellness & Fun” showroom. Among the many options, he pointed out popular picks from Escalade Sports, even taking a shot on Redline’s Single Shootout Basketball Game. He also highlighted recovery products from Hyperice, and then moved into a special feature on Body-Solid’s home gym solutions.

Though Mark and Andy toured several categories, one theme emerged – when it comes to well-intentioned recognition, there’s no limit to the many incentives and rewards to motivate employees.

Moments to LEARN about Costa and Body-Solid premium corporate gifts

While viewers explored  various premium corporate gifts, there was also an opportunity to learn more about two of the featured brands.

Rich Blass – Account Manager at Luxottica Group, Costa’s parent company – joined Mark and Andy during the “Sound & Style” tour to dive deeper into Costa and its industry-leading eyewear. Rich kicked things off with a brief video about the brand and how its sunglasses are perfect for those “who need water to breathe”.


After the video, Rich shared the many ways that Costa works to preserve the health of the ocean, specifically detailing the Untangle Our Oceans and Bio-based Resin programs. The Untangled Collection is made of 97-100% recycled fishing nets, in a bid to reduce the estimated 640,000 tons of discarded fishing material that ends up in U.S. waterways each year. The Bio-Resin Raw Material Process is a method by which Costa crafts durable, lightweight frames without using petroleum-based resin, reducing the company’s carbon footprint.

During the segment, Mark chimed in, directing viewers to learn more about Incentive Concepts’ selection of Costa sunglasses that are available for immediate program placement and shipment.

And just after visiting the “Fitness, Wellness & Fun” showroom, Body-Solid Midwest Sales Manager Steve Szafarczyk joined to demo some of the brand’s incentive rewards. He started with a pair of 15-pound dumbells from the Rubber Dumbbell Set with Rack and the Powerline Multi-Bench, pulling it straight out of the shipping box to show how it arrives fully assembled. The bench features seven adjustment positions for a variety of exercises, some of which Steve demonstrated, and easily folds for quick, seamless storage.

Steve also talked through the benefits of training with Medicine Balls and other stability equipment. Then, he closed out the demo with the Fitness Pack, a complete portable workout solution for exercise on the go.

Both special segments brought these premium gifts to life, showing their usefulness, appeal, and value.

Fun giveaways to INCENTIVIZE viewers

For viewers, the episode wasn’t only about what they could give to employees. One lucky viewer had the chance to win a pair of Costa sunglasses of their choice, and another had the opportunity to win a Fitness Pack – for themselves and a coworker. The fun giveaways brought the broadcast full circle, connecting exploring, learning, and incentivizing.

To get the total Incentive Concepts LIVE experience, see the full episode here and view the forthcoming lineup of broadcasts on the IC LIVE homepage. To explore the brands showcased throughout the broadcast, contact us using the form below or call us at 888-862-9283. Be sure to ask about our Preferred Pricing membership.

Let us Create a Custom Solution for You

The word “Incentives” can mean different things to different people and can be confusing and even intimidating. But boiled down to its simplest terms, an incentive is anything that is designed to modify and drive behavior to an ultimate goal. Whether it’s for employees, customers, or prospects, Incentive Concepts delivers brands that will help you achieve your goals.